Poster Design Tips for Students

When
designing your academic poster there are 3 main factors to consider before you
start the design and layout of your poster.

Before you start!

When creating your poster, you must think about your target audience, in most cases, this will be a lecturer or a teacher. Your poster will be displayed amongst several others, therefore, you want to create a poster that grabs their attention and has that extra wow factor. The question we get asked to allot is how do we achieve this? Well, most will say “think outside the box” but what does this mean? We think it means using modern techniques like infographics and stunning images to enhance the look and feel of your poster, invite them in and try to portray your information in an easy to digest format without the need of verbal comment.

Please remember the objective of your
poster is

  • Demand the attention of your reader
  • Clearly identify the question you were trying to answer
  • Clearly display your research, findings, and conclusion.

Creating your poster

There are some great tools online that can be used to create your poster, Canva is our favorite, and guess what? it’s free!

You can also use applications
like Microsoft Word and PowerPoint, these are a little limited with their
design capabilities, but we have seen some great designs created on here. [Tip 1] Work with whatever tool you are
most proficient and comfortable with.

Poster Content

  • Make
    sure your name and title are prominent for the reader to see, you want them to
    remember you and your poster design.
  • Make
    sure to include your contact details. [Tip
    2]
    You may want to leave a few business cards next to the posters, always a
    good idea.
  • Try
    and create a story for your reader to follow. Clearly identify the question you
    were trying to answer followed by a clear flow of information from introduction
    to conclusion
  • [Tip 3] Get to the point!
    try to be concise with your information otherwise you will lose the interest of
    your reader
  • Use
    graphs, tables, infographics and images to really bring your poster alive.
  • Always
    follow your schools or university conference guideline, these tend to differ
    from institute to institute so always read this to avoid any penalties.

Design Suggestion

  1. Layout: When thinking about the layout of your poster use all the available space but try and limit the content and information so the poster does not look cramped.
  2. Colour: When we say to try and create a poster with a wow factor, we certainly don’t mean using all the colors of the rainbow, try and select 2-3 colours that compliment each other and really bring your poster alive. [Tip 4] Try and using a pixel picker online to find suitable colour that work well together.
  3. Information Flow: A rule of thumb is if you’re using arrows to guide your readers through content in your poster then you may want to reconsider the format and arrangement? If possible!
  4. Text Size: When visualising your poster, you must consider the distance of the reader and your poster, as a safe bet the font must be readable from at least 5 meters therefore anything above 24 pt would be fine for the main body of the text.
  5. Font Selection: With so many great fonts around you can easily get distracted with suitable fonts for a presentation, safe bets are Arial, Verdana, Georgia or Helvetica as they are all very easy to read. However, check out the Google Font sets that are truly awesome!
  6. Word Count: With the use of images and infographics try and limit the word count without missing any vital information as powerful images can speak volumes!

Images and PDF conversion

Most printers will
request that your files are sent as a print ready .pdf so it’s important that
when exporting or saving your file the quality of your images are not
downgraded.

We recommend:

  1. Design your poster to scale and actual size to avoid any issues that can occur from scaling smaller sizes files to large A sizes. The most common sizes are:
    1. A0 > 841mm x 1189mm
    2. A1 > 594mm x 841mm
    3. A2 > 420mm x 594mm
    4. A3 > 297mm x 420mm
    5. A4 > 210mm x 297mm
  2. When inserting your images, you will see the actual size of the images, if they are too small in the canvas size, we recommend not using these as when scaled up you will start to lose the clarity of the image.
  3. When exporting your file as a .pdf please ensure the DPI is set great then 300dpi but maximum 600dpi as the file will be too large to upload.

Embedding Fonts

Always select
“Embed Font” when exporting or saving your file for print, as you risk the font
being substituting if the system doesn’t recognise it.P

Name: London Poster Printing (Part of Printpal)
Website: www.londonposterprinting.com
Address: 14 Hendon Lane, London, N3 1TR
Telephone: 020 7193 4514

Three Great Reasons To Use Our London Poster Printing Service

Poster printing is great for lots of things, and there are several reasons you might want to consider having a poster of your own printed. In our professional opinion, some of the very best ways in which you might wish to make use of our London poster-printing service include:

Personal Use
There are a number of different situations in which you might like to get a single poster printed for personal use. You might like to get a nice family photograph printed in large poster format, either for displaying in your own home or to give away as a unique gift. Maybe you are a digital artist, and would like to get a professionally printed poster of a piece you are especially proud of. We can offer premium quality, a range of options, and competitive prices on single posters making our service ideal for individuals who want them for personal use. A choice of sizes and paper types combined with advanced printing methods ensure that the results will be truly special and will look highly professional.

Local Advertising
Posters are a great way for small businesses to advertise themselves in the local area, as well as other organisations such as charities. If you have a sale on, some kind of event coming up, or anything else you would like to advertise to the local community, then putting up posters is a great way to get it noticed. Buying space to display your poster is a very affordable yet effective way to get it seen by a broad spectrum of the local population as they pass, and we can handle the poster printing side of things in a similarly cost-effective way. Whether you want a single poster to put up outside your own premises or a small print run to place strategically through the local area, our London poster printing service offers high quality printing methods and competitive pricing to help your posters stand out and add value to your business.

Small Merchandising Runs
A lot of London poster printing services specialise in large-scale, commercial print runs and are quite expensive if you just want to get a small number of posters printed. Supposing you are an artist who is just starting out at trying to make money, and wants to have a few posters of your work printed without a heavy financial commitment to see if you will be able to sell them? Or part of a small band that is becoming quite successful locally, and you want to tentatively try out selling posters at your gigs and see if anyone will buy them? We offer great prices for even small runs of posters, right down to a single poster. If you want posters to sell but want to start with just a few, our London poster printing service is for you.

Poster Sizes

One of the most common questions we get asked is what are the dimensions for the standard A size posters (A0, A1, A2, A3, and A4)

Please find a sizing matrix for our popular poster printing sizes,

We’re always here to help so if you have any questions please contact our sales office on 020 7193 4514 for more information

Poster Printing Sizes

MM CM inches
A0 841 x 1189 84.1 x 118.9 33.11 x 46.81
A1 594 x 841 59.4 x 84.1 23.39 x 33.11
A2 420 x 594 42 x 59.4 16.54 x 23.39
A3 297 x 420 29.7 x 42 11.69 x 16.54

Big Difference in Printing Quality

There is a “BIG” difference when ordering standard posters to our premium posters…lets list some of the differences:

  1. Printed using 11-colour Epson Ultra Chrome HDR pigment inks and not CMYK
  2. Superb quality with smooth gradations, grain reduction and up to 2880 dpi resolution
  3. Harness an amazing colour spectrum to deliver perfect, consistent images.
  4. Print bespoke sizes with a printable area: 90cm x 250cm
  5. Printed on 200gsm satin or photo-gloss paper for that extra premium quality.

Our recommendations:

  • Printing a university poster? Try our satin 200gsm paper – perfect for displaying graphics and text
  • Printed a photograph? Well the obvious choice would be the 200gsm photographic, however to prevent the glare select the satin.